About Us

Welcome to a movement that sparks change, ignites hope, and shapes a better future. Welcome to the Red Dot Campaign! The Red Dot Campaign provides a digital space for various stakeholders to engage resources and education on menstrual health and dignity, including adolescent girls who can champion advocacy for their menstrual health rights. The Red Dot Campaign is a proud initiative of the Sang pour Sang project – a consortium-led initiative funded by the Agence Française de Développement’s Support Fund for Feminist Organizations to challenge systemic menstrual discrimination and promote menstrual dignity in nine countries across Sub-Saharan Africa, Asia and the Caribbean. The project seeks to transform the structural drivers of menstrual discrimination, ensuring that women, girls, and other menstruating people have access to information, services, supplies, and infrastructure to menstruate with dignity, free from shame, taboos, and other forms of discrimination. Together we are the force that challenge the status quo, create lasting impact and turn vision into action. 

Our mission is to transform the way society views and addresses menstruation. We want to create a world where everyone has access to the information, support, and resources they need to manage their menstrual health with confidence. We are working to break down the barriers that prevent women, girls, and gender-diverse people from experiencing menstruation with dignity, free from discrimination and stigma.

Through community engagement, education, and advocacy, we’re challenging harmful norms, promoting open conversations, and pushing for policies that support menstrual dignity. We collaborate with feminist organizations, community leaders, and individuals like you to drive sustainable change.

Join us as we work to build a future where menstruation is a source of pride, not shame, and where everyone can thrive, regardless of their menstrual experience. We are more than just a movement – we are a revolution of purpose, passion and progress!

The Red Dot Campaign

The Red Dot Campaign is a bold, girl-led advocacy initiative powered by Girls Voices Initiative as part of activities in the Sang pour Sang project – a global, consortium-led effort funded by the Agence Française de Développement’s Support Fund for Feminist Organizations, which was launched in Abuja, Nigeria, at a high-level event co-hosted by the Institut Français and the Embassy of France in Nigeria. Girls Voices Initiative is a media technology and advocacy organization committed to amplifying the voices of adolescent girls and women through storytelling, digital media, and civic engagement. Girls Voices Initiative is known for using creative tools-film, photography, advocacy, and technology education, to tackle gender inequalities, promote human rights, and empower adolescent girls to speak up and lead change.

The Red Dot Campaign is rooted in the belief that menstruation should never be a source of shame, stigma, or discrimination. It aims to reframe the way menstrual health is perceived and experienced by using storytelling, creative media, education, and community-based advocacy to promote menstrual dignity across Nigeria.

At the heart of the campaign is a clear vision: to contribute to a world where everyone can menstruate with dignity-free from fear, silence, or cultural taboos. Through inclusive content and on-ground engagement, The Red Dot Campaign works to normalize period conversations, challenge harmful myths, and ensure that girls and women are empowered with accurate information, supportive environments, and access to essential menstrual health supplies and services.

The campaign’s mission is to transform attitudes, increase awareness, and build safe spaces where menstruation is supported.

GOAL: The Red Dot Campaign seeks to enhance menstrual health and dignity for diverse adolescent menstruators by addressing stigma, increasing access to menstrual products, and producing intersectional knowledge, ultimately fostering an inclusive and equitable environment within 18 months.

Strategic Objectives

Deliver Accessible Menstrual Health Education: Develop inclusive and culturally sensitive media content and products tailored for adolescents, including out-of-school and displaced populations, to provide accurate information on menstrual health, debunk myths, and empower them to manage their periods confidently.

Raise Awareness and Normalize Menstruation: Use media platforms to challenge cultural taboos, debunk myths, and foster open conversations about menstruation, ensuring adolescent girls feel empowered and informed about their menstrual health.

Strengthen Organizational Capacity: Build the capacity of the implementing organization by training 10 team members on monitoring and evaluation to enhance the efficiency and impact of the project